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Dongfeng Sokon Automobile (Chinese: 东风小康; pinyin: Dongfeng Xiaokang) known internationally as DFSK Motor, is a joint venture between Dongfeng and Chongqing Sokon Industry Group Co Ltd., formed on June 27th, 2003.[1]

DFSK Motor
Native name
东风小康
Romanized name
Dongfeng Xiaokang
IndustryAutomotive
Founded27 June 2003; 19 years ago (2003-06-27)
FoundersChongqing Sokon Industry Group
Dongfeng Motor Corporation
ProductsAutomobiles, commercial vehicles, auto parts
BrandsDFSK
DFSK Glory
Dongfeng Fengguang
ParentChongqing Sokon Industry Group
Websitehttps://www.dfdongfeng.com.cn/

DFSK produces microvans, flat-bed commercial trucks and passenger vehicles under the Xiaokang brand and sport utility vehicle under the Fengguang (Fengon in English) and Glory brands.[2] Manufacturing for DFSK takes place in a total of four different facilities, two of which are located in Hubei Shiyan and two in Chongqing.[3]


History


At the beginning of 2000, Chongqing Yu'an Innovation Technology (Group), a manufacturer of motorcycles and automotive components, and Dongfeng Motor evaluated the possibility of manufacturing microvans intended for small Chinese businesses. Dongfeng had experience producing cars for PSA, but had not yet produced vehicles in the light commercial segment, and approved the project.

In 2003 the joint venture Dongfeng Yu'an Automobile, headquartered in Chongqing, was formed and work began on the construction of a new factory. Yu'an Group provided the design for the microvans, and acquired licensing for the production of chassis, engines, and components for microvans from Suzuki. Dongfeng was responsible for the engineering and testing of the vehicles. In 2005, they debuted their first small van, called the C-Series. It was offered in multiple configurations (paneled, passenger minibus and pick-up) with Suzuki engines and rear-wheel drive. At its debut, the Yu'an Group changed its name to Chongquin Sokon Industry Group (abbreviated to Sokon in English or Xiaokang in Chinese) and the joint venture consequently became Dongfeng Sokon Automobile (abbreviated to DFSK).

In the Chinese market the vehicles are sold as Dongfeng Sokon while in the export markets the name DFSK is used. In both cases, the brand on the grille is Dongfeng's “Dual Wings”.

Subsequently DFSK presents numerous other models of minivans and starts exporting them also in Europe; in the UK they will be distributed by subsidiary Sokon Automobile while in Italy by Giotti Victoria.[4]

In 2013, DFSK decided to enter the lucrative SUV market by starting the design of a seven-seater mid-size vehicle using Dongfeng technologies; this vehicle was designed so that it could have an aggressive price classifying itself as a low-cost family car and had to be sold both in China and abroad. The project debuted in 2016 called Dongfeng Fengguang 580, a five and seven-seater front-wheel or four-wheel drive SUV with Mitsubishi engines. The brand name Fengguang (translated into Fengon in English) is used to distinguish them from the production of minivans called Sokon. On foreign markets, this vehicle will be renamed DFSK Glory (easier to pronounce) using the Dongfeng Dual Wings emblem on the grille, interior and rear.[citation needed]

In the same years, the production of the minivan range was started in Indonesia and Thailand and exports also to South America and Eastern Europe.

DFSK began to assemble and market products in Indonesia in 2015.[5] Plans at the time of launch included an expected production of 50,000 units/year.[5]

Total sales in 2017 reached 402,000 vehicles and in November 2018 Chongqing Sokon Group acquires the remaining 50% of the DFSK joint venture from Dongfeng for 621 million euros, becoming 100% owner. [6]


List of Vehicles



Dongfeng Xiaokang (东风小康)/ DFSK (Sokon)


The DFSK (Sokon) or Dongfeng Xiaokang brand is the sub-brand of Dongfeng Xiaokang that produces light commercial vehicles. Currently available products include:


Dongfeng Fengguang/Fengon


Dongfeng Fengguang/Fengon (or DFSK Glory for foreign markets) is the sub-brand of Dongfeng Xiaokang that produces passenger vehicles. Established in 2008, Dongfeng Fengguang has a series of affordable compact MPVs and CUVs. Currently available products include:


See also



References


  1. Hong Kong newsroom (10 March 2017). "BRIEF-Chongqing Sokon's sales of vehicles, engines up in Feb". reuters.com. Thomson Reuters.
  2. "Modelos". dfsk.ch. Archived from the original on 2018-05-04. Retrieved 2018-06-10.
  3. Searles, Nathan. "WELCOME TO DFSK". www.dfsk.com. Archived from the original on 2018-09-08. Retrieved 2018-09-08.
  4. "Giotti Victoria accordo al 2020 la Dongfeng" (in Italian). 4 November 2017. Retrieved 15 October 2021.
  5. Amianti, Grace (27 July 2015). "Chinese car to be produced in Indonesia". thejakartapost.com. The Jakarta Post.
  6. "Sokon to wholly own Dongfeng Sokon at expense of 26.01% stake offered to Dongfeng Motor Corporation". 18 November 2018. Retrieved 16 October 2021.





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