Renault India Private Limited is a wholly owned subsidiary of Renault, France and currently offers three models in the Indian market: budget car Kwid,[1] the compact MPV Triber and the compact SUV Kiger. Renault India also exports multiple models to a growing number of right-hand drive markets.
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Type | Subsidiary |
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Industry | Automotive |
Founded | October 2005; 17 years ago (2005-10) |
Headquarters | Chennai, India |
Key people | Venkatram Mamillapalle (Managing director) |
Products | Automobiles |
Parent | Renault |
Website | renault.co.in |
In February 2008, Renault-Nissan Alliance signed Memorandum of Understanding with Government of Tamil Nadu to set up a manufacturing plant in Oragadam near Chennai.[2] Work on the plant began in June later that year and was completed in a record 21 months. Renault Design India, the first vehicle design studio set up by a foreign manufacturer in India, was established in Mumbai in September 2008. The design house is integral to Renault's success in India as one of its functions is to monitor customer trends and customise global products for India. At the end of 2015, Renault has approximately 200 dealerships[3] across India, from only 14 in 2012.
Renault received more awards in one year than any of its market competitors. Since 2012, the Renault Duster received 29 awards[4] in India and the Renault company 34 awards.
In September 2008, Renault India opened its fifth global vehicle design studio in Mumbai.[5]
In March 2010, Renault India and Nissan India opened a production facility in Chennai.[6] Established with an initial investment of Rs 45 billion (US$990 million), the plant has a combined annual capacity to produce 400,000 vehicles.[7]
As of September 2015, Renault India has 175[8] dealerships in 16 cities across 9 states and 2 Union Territories,[9] targeting 210 outlets at the end of 2015. It quickly expanded to 190 dealerships[3] in December 2015, thanks to the Renault Kwid success. Renault has also developed an innovative approach with some virtual showrooms and some specific phone App.Renault currently has 270 dealership across India.[8]
Calendar Year | Sales |
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2011 | 1406 |
2012 | 35157 |
2013 | 64368 |
2014 | 44849 |
2015 | 53419 |
2016 | 132235 |
2017 | 112489 |
2018 | 82368 |
2019 | 88869 |
2020 | 89534 |
Model | Indian introduction | Current model | ||
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Introduction | Update (facelift) | |||
Hatchback | ||||
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Kwid | 2015 | 2015 | 2019 |
SUV/crossover | ||||
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Kiger | 2021 | 2021 | |
MPV | ||||
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Triber | 2019 | 2019 |
The Kwid is Renault's first sub Rs 4 lakh segment car (earlier codenamed XBA). It was fully developed in India by Gérard Detourbet and his French and Indian team. The press called it "the best in class"[10] and it sold well.[11][12]
2008
2010
2011
2012
2013
2014
2015
The Kwid, based on the CMF-A platform, measures 3,679 mm in length, 1,579 mm in width, 1,478 mm in height and 2,422 mm in wheelbase. It has a ground clearance of 180 mm and a fuel tank capacity of 28-litre.
Features seen on the top-end variant include power steering, AC, front power windows, foglights, keyless entry and central locking, a 7-inch touchscreen MediaNAV system with Bluetooth, USB, AUX-in, an optional driver airbag and some design customisations.
Renault has partnered with ICICI Bank in a major marketing led cross promotional campaign that will allow the bank's database to interact with Renault and its cars.
Renault India' Corporate Social Responsibility (CSR) program commenced in 2013, focussing on education and road safety. It partnered with Linc Pen & Plastics Ltd for SPELLINC. The program started in September 2013 and ran until December across 8 cities (Delhi, Mumbai, Kolkata, Chennai, Bangalore, Ahmadabad, Jamshedpur and Ranchi) with a total of 1000 schools participating. The training module on road safety has been developed to be fun and interactive. It involved stage acts, singing and discussions with the students.[18] The whole point of the operation is not only to reach students but to convert them into Road Safety ambassadors spreading the message to their schoolmates, friends and relatives.[19]
Renault India supported the Tour De India 2013, a cycling event held for the first time in 2012. The organizers are also strongly committed to promoting cycling as an alternative mobility solution to reduce carbon footprint. Tour de India 2013 was held in December with 3 races involving both competitive and entertaining cycling. Renault India was the Official Automobile Partner for the event, providing cars for the lead convoy, for the cycling teams and the Tour de India fleet in charge of recording the event.[20]
Renault sponsored a cricket series between India and Sri Lanka(2012) and Virat Kohli won the Man of the Series Award – a Renault Duster. The Indian cricket team was taken for a victory lap around the stadium with Mahendra Singh Dhoni behind the wheel of the Renault Duster. The entire cricket team was seen on the SUV while taking the victory lap.[21]
Renault India formed a partnership with Renault Duster and John Abraham's movie 'Madras Café'.
Renault cars compete in the Formula 2000 category of the MRF Challenge. The 20 cars of the category are also powered by Renault Sport 2-litre engines. These 16-valve, 4-cylinder, 1998cc F4R 832 engines can produce a maximum power of 210 bhp at 6,500rpm and maximum torque of 220 Nm at 5500rpm.[22]
The Renault workshop at Noida received a special assignment during the 2013 Airtel Indian Grand Prix, painting two Caterham F1® chassis before the Grand Prix. This routine procedure is usually completed in Europe but logistical challenges made it easier for it to be carried out in India instead.[23]
Renault India participated in the Autocar Performance Show held at the MMRDA Grounds, Bandra Kurla Complex, Mumbai. It is the third time that the Renault brand was represented in the show. This event is organized by the leading Automobile magazine Autocar and features the most powerful and expensive cars and bikes available in the country as well as accessories and performance enhancing parts.[24]
The Renault Scala broke the Limca record for the highest fuel economy achieved in India using a stock car by achieving a real world economy of 54.15 km/L in an un-modified Renault Scala diesel sedan. The car covered the 62.28 km distance using only 1.24 litres, achieving a fuel economy of 54.15 km/L, which is 250.26% over ARAI certified figure. The distance was covered in 76 minutes.[25]
The company now has 52 showrooms in South India, besides 37 service-only outlets. Renault plans to open 240 dealerships and service facilities in India by 2016.
Renault India has received an unprecedented number of honours from the local media", including being voted "Car Manufacturer of the Year", while "Duster has been named Car of the Year by most Indian media
The Renault Kwid is "sold across 175 outlets across the country (which will be expanded 210 before the end of 2015), the company had experimented with a product specific App and virtual showrooms to reach out to the customers where there are no showrooms. The company claims that over 2,30,000 people have downloaded the Kwid App, which enables the consumer to not only understand the product better but also making a booking through an App."
a mileage of 25.17kmpl, which is not just the best-in-class... At 300 litres, Renault Kwid once again takes the lead in its segment. The Kwid also has the best-in-class length at 3,679mm and width at 1,579 mm, which means better interior space, legroom, and headroom... Kwid is the best choice with a class-leading ground clearance of 180mm... Renault surprised the industry with an aggressive price tag starting at Rs 2.26 lakh...
Renault Kwid has received about 70,000 bookings. Word also has it that the Renault Kwid has already grabbed 10% share in the entry-level hatchback segment.
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